We have a section on SEM or Search Engine Marketing to use it’s full name which looks at the techniques and strategies used in developing a successful internet presence through increased online visibility.
Our web site design articles looks at the various key factors you have to take into account when deciding on your website image and of course, what product you are selling. Do you opt for Joomla, WordPress, straight forward CSS or indeed Magento Commerce software if you are actually offering a ‘storefront’ with your web site.
White Hat SEO or Search Engine Optimization techniques (spelt Optimisation in the UK) are invaluable tools if you want be successful online. Just building a site and then letting it loose on the net is worthless unless the site has been optimized first. These articles explain some things you should consider.
There is also some useful tips on Link Building, so much the ‘in word’ when one talks about Google Page Rank. As opposed to on page optimizing, link building primarily concerns itself with generating inbound links through article submissions, reciprocal linking and social bookmarking.
If you are to be successful in today’s competitive online business world, you need professional Internet Marketing which may well include PPC or Pay Per Click campaigns where knowledge of the ways of Google are paramount in your quest for high search engine rankings. Using paid inclusion is vital if you need instant targeted traffic and increased online sales.
If you are after some great freebies, then visit our downloads section, you can obtain free Joomla and wordpress templates as well as some unique icon packs.
And don’t forget to check out our great tutorials section packed with some great advice on tips to help you get started.